Alexander Becker provides ideation services, conceptual and technical consulting, design and production services such as behind-the-scenes web development, prepress management, as well as content and graphics creation and optimization. »
The Lightning and Meteors sign for Alexander Becker Consulting is a non-typographical symbol, capturing and expressing vision and impact in an abstract business realm.
The symbols were preselected: lightning and shooting stars, these are the tools and the means, while earth and space are the targets, so to speak.
The glorious definition of Kitsch --
The ingredients clockwise, from top, right, bottom, to left; abstract and camera-ready.
Earth -- divisions of the circle, superimposed stars, the weather factor, astronomical symbols, and the introduction of the signature papercutting style.
Lightning and meteors -- getting the lightning down and the stars up, because how to impact is as important as where.
Patterns -- altered angles and directions represent different meanings, active, passive, forward, backward, grounded, or airborne, as well as modulated levels of intensity.
Meteors are streaks of light formed when chunks of metallic or stony matter known as meteoroids enter the Earth's atmosphere at high speeds from space. Most meteoroids disintegrate before reaching Earth. Those that do strike our planet are called meteorites.
You may also want to take a look at the Stars'Spring sky disk, the direct ancestor of Lightning & Meteors.
